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Customer Case Studies
Dive into the stories behind the results. See how real teams solved real challenges with AdSoda.
Horizon Media Group
Sarah Chen — VP of Digital Operations
Horizon Media Group is a full-service digital agency managing campaigns for Fortune 500 brands across audio, video, display, and native channels. With over 200 active campaigns at any time, their ops team was drowning in manual processes.
The Challenge
Campaign launches required manual coordination across 5 different teams and 8 platforms. Each launch involved copying creative specs, trafficking details, and tracking parameters between disconnected tools — leading to frequent errors and delays that cost the agency an average of 3 extra days per campaign.
The Solution
AdSoda unified Horizon's entire campaign workflow into a single platform. Automated trafficking eliminated manual copy-paste, enforced naming conventions prevented tracking errors, and built-in approval workflows cut the approval cycle from days to hours.
"AdSoda cut our campaign launch time by 60%. What used to take days now takes hours — and with fewer errors across every channel."
Sarah Chen
VP of Digital Operations, Horizon Media Group
60%
Faster launches
3x
More campaigns managed
85%
Fewer trafficking errors
NordicClick Agency
Marcus Johansson — Head of Programmatic
NordicClick is a leading programmatic agency operating across 12 European markets, managing media plans in multiple languages and currencies. Their decentralized teams struggled with version conflicts and inconsistent media plans.
The Challenge
With teams in 12 countries, NordicClick had no single source of truth for media plans and creative assets. Each market maintained their own spreadsheets, leading to conflicting versions, duplicated work, and delayed cross-market campaign coordination that added weeks to multi-market launches.
The Solution
AdSoda became NordicClick's central hub for cross-market collaboration. Real-time multi-user editing eliminated version conflicts, centralized asset management ensured brand consistency, and unified taxonomy governance ensured consistent campaign structures across all 12 markets.
"Finally, a single source of truth for our media plans and creative assets. Our team across 12 markets collaborates seamlessly now."
Marcus Johansson
Head of Programmatic, NordicClick Agency
12
Markets unified
40%
Faster multi-market launches
100%
Version conflict reduction
Catalyst Digital
Priya Kapoor — Director of Ad Tech
Catalyst Digital is a tech-forward digital agency specializing in data-driven advertising across 15 ad platforms. Their data engineering team spent more time cleaning campaign data than building attribution models.
The Challenge
Catalyst's data pipeline ingested data from 15 different ad platforms, each with different naming conventions and data formats. The data engineering team spent 20+ hours per week on data cleaning and reconciliation, leaving little time for the advanced analytics work that actually drives client results.
The Solution
AdSoda's taxonomy governance ensured clean, consistent naming conventions across every platform. Pre-built connectors to all 15 ad platforms pushed structured campaign data out, and automated exports to their data warehouse eliminated manual data preparation entirely.
"The integration with our existing ad platforms was effortless. We connected 15 platforms in the first week and haven't looked back."
Priya Kapoor
Director of Ad Tech, Catalyst Digital
15
Platforms connected
20h
Saved per week
95%
Cleaner data pipeline
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